Location: New York, NY

Digital Content Creator for Leadership Development


Good Shepherd Services’ Leadership Development (LD) aims to attract, retain and strengthen anti-racist talent committed to organizational learning, healing and growth. To actualize its vision, the LD subfunction brings an anti-racist lens to the design and delivery of Onboarding and Career Development solutions, Performance Management and Rewards, and Succession Planning.

Good Shepherd Services (GSS) operates 100 programs, which help over 30,000 youth and family members in struggling neighborhoods throughout New York City. All GSS programs are united by a common goal—to create opportunities that help our participants succeed at school, at home, and in their community. The newly formed Mission & Culture Department, Anti-Racism & Equity Branch addresses that goal through the specific lens of creating equity and justice.

GSV Role

The Leadership & Change GSV is responsible for helping to 1) manage change, 2) implement strategic LD projects that drive equity at Good Shepherd Services, and 3) position our agency to be a leader in nonprofit professional development. Based on the GSV’s skill sets and career goals, the person’s essential functions may include one or more of the following:

  • Communications (Planning, Copywriting & Copyediting): Support the development of communications plans. Help write and edit press releases, promotional copy, video scripts and content for social media posts.

  • Graphic Design: Design graphics for social media and event advertisements. Experience with InDesign, Photoshop, Illustrator, Canva and/or comparable programs desired. 

  • Project Management: Help manage coordination of people and resources to complete tasks on time. Communicate project and deadline dependencies, and make recommendations for process efficiency when necessary. Strong working knowledge of Excel, Trello, Basecamp, Asana and/or comparable tools desired. 

  • Social Media Ambassador: In collaboration with GSS Communications and HR, help raise awareness for GSS Leadership Development and Anti-Racism & Equity on social media. Share information and stories about how LD drives equity across the organization. Requirement: Share content via your Instagram, Facebook, Twitter, LinkedIn accounts, etc. No previous experience necessary.

  • Video Editing: Help edit video content for LD and ARE campaigns. Preferred: Experience with Final Cut, Adobe Premiere, After Effects and/or comparable programs.

  • Workshop Support: Responsible for workshop-participant recruitment, LMS and Zoom registration, attendance reporting, and tech support for all Leadership Development workshops.

Other Seasonal Opportunities:

  • Advocacy: Assist ARE to mobilize stakeholders and engage with policy makers and industry leaders to advance policies that can expand funding for ARE and its DEI Institute and improve equity and access for under-served and/or under-represented groups.


  • Awareness: Help plan and execute LD and ARE awareness campaigns and activities.


  • Content Development: Help develop evidence-based collateral material and magazine, website and social media content.


  • Continuous Improvement: Perform online research to identify technical and organization development solutions and best practices. Evaluate GSS focus areas and content and make recommendations for improvements.


  • Event Planning: Lead or support an event planning team for one or more major LD or ARE events. 


  • Fundraising & Development: Assist with the development of donor programs and levels, outreach and engagement efforts, appeals, fundraising campaigns and events, and grant writing.


  • LD & ARE Research: Help plan, conduct, fact-check and act on research for GSS stakeholders and/or our community and professional partners.


  • Outreach and Engagement: Assist with online and offline community and corporate engagement efforts, as well as engagement with social and racial justice professionals across sectors. This may include organizing corporate info-sessions; and participating in career fairs, live-stream events on social media, and marketing and promotion to ensure professionals participate in LD and ARE campaigns and events.